Honda cb twister: the mystery of its sudden demise revealed

What To Know

  • The Honda CB Twister, once a beloved motorcycle in the Indian market, has now become a relic of the past.
  • In this comprehensive blog post, we delve into the factors that led to the demise of the Honda CB Twister, providing a detailed analysis of its market performance, sales figures, and the competitive landscape.
  • While its discontinuation marks the end of an era, it also highlights the dynamic nature of the motorcycle industry, where market forces, technological advancements, and consumer preferences constantly shape the landscape.

The Honda CB Twister, once a beloved motorcycle in the Indian market, has now become a relic of the past. Its discontinuation in 2019 left many riders perplexed and wondering about the reasons behind such a drastic decision. In this comprehensive blog post, we delve into the factors that led to the demise of the Honda CB Twister, providing a detailed analysis of its market performance, sales figures, and the competitive landscape.

Market Performance

The Honda CB Twister was introduced in India in 2009 as a budget-friendly and fuel-efficient motorcycle. It quickly gained popularity due to its affordable price point, reliable engine, and comfortable riding position. However, in recent years, the CB Twister faced increasing competition from other motorcycles in its segment, particularly from the Bajaj Pulsar and the Hero Glamour. These competitors offered similar features and performance at a lower cost, which eroded the market share of the CB Twister.

Sales Figures

The sales figures of the Honda CB Twister paint a clear picture of its declining popularity. In 2010, the motorcycle sold over 100,000 units in India. However, by 2018, its sales had plummeted to less than 20,000 units. This drastic decline in sales volume made it difficult for Honda to justify the continued production of the CB Twister.

Competitive Landscape

The Indian motorcycle market is highly competitive, with a wide range of options available at different price points. In the segment where the CB Twister operated, the Bajaj Pulsar and the Hero Glamour emerged as formidable competitors. These motorcycles offered similar features, such as fuel injection, disc brakes, and a comfortable ride, at a significantly lower cost. This made it challenging for the CB Twister to stand out in the market and attract buyers.

Technological Advancements

Honda has always been known for its innovative technology. However, the CB Twister failed to keep up with the latest technological advancements in the motorcycle industry. Its engine design and features remained largely unchanged over the years, while competitors introduced new technologies such as variable valve timing and liquid cooling. This technological gap further diminished the appeal of the CB Twister in the eyes of modern riders.

Environmental Regulations

India has been implementing increasingly stringent environmental regulations in recent years. The CB Twister’s engine did not meet the latest Bharat Stage VI (BS6) emission standards, which came into effect in 2020. To comply with these regulations, Honda would have to invest heavily in redesigning and re-engineering the engine. This would have significantly increased the production cost of the CB Twister, making it less competitive in the market.

Shifting Consumer Preferences

Consumer preferences have also played a role in the discontinuation of the Honda CB Twister. Modern riders are increasingly opting for more stylish and feature-rich motorcycles. The CB Twister’s traditional design and limited features failed to meet the evolving tastes of consumers who were looking for more contemporary and technologically advanced options.

Summary: A Legacy Remembered

The Honda CB Twister may be gone, but its legacy will live on in the hearts of riders who cherished its reliability, fuel efficiency, and comfortable ride. While its discontinuation marks the end of an era, it also highlights the dynamic nature of the motorcycle industry, where market forces, technological advancements, and consumer preferences constantly shape the landscape.

Frequently Asked Questions

Q1. When was the Honda CB Twister discontinued?
A1. The Honda CB Twister was discontinued in India in 2019.

Q2. What were the main reasons for the discontinuation of the Honda CB Twister?
A2. The discontinuation of the Honda CB Twister was primarily driven by declining sales figures, increasing competition, technological advancements, environmental regulations, and shifting consumer preferences.

Q3. Is there a replacement for the Honda CB Twister?
A3. Honda has not officially announced a replacement for the CB Twister. However, the Honda Unicorn 160 and the Honda Hornet 2.0 are similar motorcycles that are currently available in the Indian market.